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Conferences - Frequently Asked Questions |
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- I already know quite a bit about marketing, would I really benefit from the workshop?
Yes! In 2 days we are going to cover every aspect of contractor marketing from lead generation, to marketing tools, to follow up systems. We'll give you the latest ideas on placing ads, generating referrals, using sales scripts and tools, internet marketing, and tons more. And, of course, you'll actually write the marketing while you're there. The return on investment for this course is gigantic.
- We're just a small company... I'm not sure we can afford to attend.
I'm not sure you can afford NOT to attend. The whole point of this workshop is to show you ways to LEVERAGE your current marketing investment--how to get more results for the same money spent. If you don't come to the workshop, chances are you'll waste more money on ineffective marketing than you'd spend to show up!
- What exactly do I get for my money?
For starters, the workshop itself... which is hosted by MYM Founder Rich Harshaw. In addition, you'll also receive a workbook, ad templates, writing tools, and half-price retakes of the workshop for life.
- Are we going to talk about which advertising media work best?
Yes! We will spend a great deal of time discussing the pros and cons of direct mail, home shows, yellow pages, magazines, card decks, val packs, newspaper, radio, and more. You'll leave with a good plan of how and where to maximize your advertising investment.
- What kind of contractors will benefit most from the workshop?
This workshop will benefit ANY kind of contractor... to name a few: windows & doors, siding, sunrooms, gutters & gutter protection, roof, remodeling, painting, and more. This workshop will work for all types of contractors!
- What about commercial contractors?
Absolutely! In fact, we will spend one segment giving specific strategies for the business-to-business contractor.

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